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With Tessera, you can now grow your following and stay connected with your customers.

When someone purchases a ticket, they give you consent to become a follower. This means you can:

• Communicate with them directly about new event listings.
• Reach them through our Mailchimp integration for updates and campaigns.

We also know many of you have already built a following on other platforms. The good news: Tessera makes it simple to import your existing followers, so you don’t lose the audience you’ve worked hard to grow on other ticketing platforms.

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Other Guides are here.

1 - Check Your Followers in the All Events View

Check how many of your participants are followers, and export this data for a quick overview from the Participants Table

2 - Import Followers from Other Platforms

Easily bring in followers who have already given you consent on other ticketing platforms, so you don’t lose the audience you’ve built.

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Compliance Reminder

Tessera follows GDPR and PDPA regulations. When you import customer data, you are fully responsible for ensuring that these customers have given valid consent. You must be able to provide proof of consent if required. Tessera, as a platform, is not liable for any non-compliant data imports.

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